Content about The NPD Group

September 18, 2013

According to a report by The NPD Group, a consumer market research and advisory services firm, small appliances gained ground as students geared up to go back to college.

Lighted mirrors, countertop blenders, sandwich makers, single-serve brewing systems, hair care appliances, toaster ovens and slow cookers all experienced a significant sales bump during the eight weeks ended Aug. 31.

March 20, 2013

A report from Port Washington, N.Y.-based The NPD Group shows online sales of floor care products are way up.

November 15, 2012

Consumers are looking to give small appliances, home textiles and housewares as holiday presents again this year, but their budgets have stretched to include premium products and luxury brands, according to The NPD Group, a market research firm.

November 2, 2012

Channel analysis The dollar volume of glue and adhesives surged 38.0% in the 12 months ended August 2012, according to consumer research from The NPD Group, based in Port Washington, N.Y. Dollar sales outpaced unit sales, indicating a propensity to pay more from an increasingly sophisticated product range of glues.

September 27, 2012

Channel analysis There’s good news in the nation’s showers. After flat sales in the 12 months ended July 2011, showerheads began to heat up, eventually beating the performance of last year by 12.4% and the year before by 10.6%. Consumer research from The NPD Group also showed specialty stores as the fastest-growing channel.

 

September 19, 2012

Total home improvement dollars increased by 7% when comparing the 12 months ended July 2012 with the previous 12 months, according to consumer research from The NPD Group.

The units of home improvement items sold grew less than 2%, according to the Port Washington, N.Y.-based research firm. 

August 29, 2012

Channel analysis Consumer research from The NPD Group shows that after a slight sales dip in the 12 months ended July 2011, the drills category has seen a boost back to levels above those of two years ago. Dollar volume from August to July rose 8.4%, with most dollars overall (61.9%) spent in warehouse home centers.

July 2, 2012

Channel analysis

From May 2011 through April 2012, dollar volume of trimmer sales increased 8.9% to around $845 million, compared with a relatively weak prior-year period, according to consumer research from The NPD Group, based in Port Washington, N.Y. According to the channel breakdown, hardware stores and home centers appear to be gaining at the expense of mass retailers and department stores.            

April 26, 2012

Price trumps sales and special deals, customer service and convenience as a factor in deciding where to shop for the majority of U.S. consumers, according to a survey by The NPD Group.

NPD’s The Economy Tracker, a monthly monitor of consumer sentiment about the economy and spending, found that in the most recent survey, 85% of U.S. consumers said that price will be an extremely important/important factor in deciding where to shop in the near future, 10% more than those who feel sales and special deals are extremely important/important.

March 30, 2012

Channel analysis

It’s been up and down three years for chain saw sales, which rose dramatically in the 12 months ended February 2012, according to consumer research from The NPD Group. The category saw a 15.9% gain in dollar volume, bringing it about even with sales levels two years ago. Specialty stores are steadily gaining market share, but everyone trails the warehouse home centers.

March 26, 2012

Consumer research from Port Washington, N.Y.-based NPD Group shows consumer perception of the economy increased slightly in March, compared with the prior month and the same month last year.

The March figure for the NPD U.S. Economic Perception Indicator measured 40.2, with 0 being “very concerned” and 100 being “very confident.”

March 3, 2012

Consumer research from Port Washington, N.Y.-based NPD Group shows consumer perception of the economy slipped in February compared with the previous month and the previous year.

The February figure for the NPD U.S. Economic Perception Indicator measured 39.5, with 0 being “very concerned” and 100 being “very confident.”

February 29, 2012

Consumers who use brick-and-mortar stores to research possible purchases -- and then buy the product on the Internet -- tend to gravitate toward certain housewares, according to The NPD Group, a market research firm.  But even more alarming to physical store owners is the practice of “showrooming,” which is growing to include more categories, the research firm said.

February 21, 2012

Consumer research from Port Washington, N.Y.-based NPD Group shows some positive movement in consumer sentiment in January, but concerns linger.

The January figure for the NPD U.S. Economic Perception Indicator rose to 40.0 on a scale of 0 -- "very concerned" -- to 100 -- "very confident." The figure is an improvement upon 37.4 recorded in December, but it is below the year-ago figure of 41.4:

December 13, 2011

Floor care products make perfectly acceptable holiday gifts, according to research just released by The NPD Group. In its consumer tracking study, conducted between November 2010 and October 2011, the market research firm discovered that 6% of all floor care appliances -- the majority of them vacuums -- were purchased as a gift for someone else. And in half of the purchases, the item was intended as a Christmas or Hanukkah gift.

December 9, 2011

According to The NPD Group's Consumer Tracking Service, the top selling home improvement item purchased as a gift in the 12 months ending October 2011 is the screwdriver.

That's just one of the finding on the list of the Port Washington, N.Y.-based research firms recently published list of "What you didn't know about home improvement."

Other findings from the home improvement industry:

November 15, 2011

Consumer research from Port Washington, N.Y.-based NPD Group indicates that the home improvement industry grew 2% in the 12 months ended September 2011 compared with 2010. Specialty retailers and online shopping are making significant gains, and hardware stores are also “gaining sales momentum,” the research showed.

Home improvement, as tracked by The NPD Group, includes categories in hand tools, power tools, outdoor power equipment, storage and organization, faucets and shower heads, lighting and electrical, fans, and caulk/glue/adhesives.

September 28, 2011

The Internet is playing a bigger role than ever in home improvement sales, and not just as a research tool, according to research from Port Washington, N.Y.-based NPD Group. 

“It’s clear the Internet is playing an increasingly important role in the home improvement market,” said Kevin Gilbert, director of The NPD Group.

August 9, 2011

The NPD Group, a market research firm, has announced that it launched enhanced services related to its consumer research of the appliance business. Both small and major appliances will be included in the Port Washington, N.Y., company’s tracking studies, which look at transaction counts and provide market size estimates based on NPD’s point-of-sales data.  

July 26, 2011

The NPD Group, a Port Washington, N.Y.-based market research company, has appointed Kevin Gilbert as director of its home improvement unit. Gilbert will report to Perry James, president of home and office supplies.

June 3, 2011

The May 2011 NPD U.S. Economic Perception Indicator, a measure of consumer confidence, is up slightly to an index reading of 40.0. That's up slightly from 39.8 in April, showing consumers are slightly more concerned about the U.S. economy than a month ago, but the index is down from 40.6 in May.

The NPD Group's U.S. Economic Perception Indicator measures consumer beliefs about the current and near-term state of the U.S. economy, on a scale of 0 -- "very concerned" -- to 100 -- "very confident." 

May 17, 2011

Retail sales of pizza pans grew 7% in the 12 months ending March 2011, compared to the same time last year, signaling a consumer trend towards making pizzas at home, according to The NPD Group.

Metal pizza pans accounted for 64% of dollar sales during the 12-month period, according to NPD’s Retail Tracking Service. Stoneware/clay stone pizza pans, the second largest product segment, are outpacing sales of metal pans, however, with a 21% growth.

March 31, 2011

Electric corded lawn mowers accounted for only 6% of the walk-behind market in 2010 — but that’s up from 2.9% in 2009, according to data from consumer research firm The NPD Group.


Soaring fuel prices, tougher government emissions standards and a general trend toward environmental stewardship have given rise to more cordless electric walk mowers and manual mowers, especially for homeowners with smaller lawns. And powered mowers are feeling the trend, as well.


March 31, 2011

Advancements in battery technology, more efficient tool engineering and ergonomic design have transformed the power tools segment in recent years. But this golden age of development and innovation hasn’t translated into sales growth, because all the major categories are in retreat, according to consumer data from The NPD Group. 


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