PVC and composite decking manufacturer Fiberon has appointed Shellie Sellards as its newest vice president of marketing.
Sellards, who brings a proven track record of growth to the table, will be leaving her current position Owens Corning, where she held the position of director of strategic marketing -- insulation. She also worked at Trex and The Dannon Company.
“Shellie’s powerful combination of building-industry and consumer experience provides well-established brand development expertise, and I expect her to have an immediate impact on our business,” said Doug Mancosh, president of Fiberon. “Shellie’s joining a very talented marketing team, and with her guidance, we’re prepared to rapidly expand the Fiberon brand.”
Sellards, who will report to Mancosh, will be with Fiberon by the end of August.