Do it Best Corp. has named Ferguson Advertising its agency of record, assisting the hardware and lumber co-op in a variety of its marketing efforts.
"We're excited to announce this new strategic partnership with Ferguson Advertising," said Tim Miller, VP marketing for Do it Best. "Our advertising, marketing and public relations work will certainly play an important role in our future growth and success, and we look forward to Ferguson's contributions in these areas."
Services provided by Ferguson to Do it Best under the agreement will include strategic planning, creative development, and execution for advertising and annual reports, as well as overall marketing and public relations support.
"Do it Best Corp. is a truly global company based here in northeast Indiana, so it's an honor for us to enter into this agreement with them," said John Ferguson, owner and president of Ferguson Advertising. "We look forward to doing everything we can to help the company meet and exceed its marketing goals and objectives in both the near- and long-term future."