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Milwaukee Tool invests in expansion of hand tool category

Following the launch of its Hand Tool business in 2010, Milwaukee Tool plans to launch several new products in October 2011, the company said.

The new products will fall into three new categories, which include Pliers, Snips and PEX Cutting.

“We are committed to rapidly grow our new Hand Tool business,” said Tim Albrecht, director of marketing – Hand Tools for Milwaukee Tool. “We continue to add more resources to this business unit and further invest in its development. Milwaukee Tool’s approach of understanding our core user’s needs, and then creating new-to-world designs that solve key user problems, has set us apart."

The new hand tools specifically include Quick Adjust Reaming Pliers, Tongue and Groove Pliers, Aviation Snips and a PEX/Tubing Cutter.  Additionally, Milwaukee will introduce a family of 6-in-1 tools that will reduce the number of hand tools needed to complete common applications such as reaming pipe, cutting nails, pulling wire, cutting bolts and more.  The 6-in-1 tools will be offered as Lineman’s Pliers, Diagonal Cutting Pliers, Combination Wire Pliers and Long Nose Pliers.



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