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Empire elevates its level design

Empire Level updated its iconic professional torpedo level to include three rare-earth magnets and a dual variable-pitch reading True Blue vial. 

The product redesign comes after months of intensive panel and field research and will be released exclusively to the Specialty Tools and Fasteners Distributors Association (STAFDA) retail channel on Jan. 1, 2014.

“The 1/8-in. and 1/4-in. dual vari-pitch True Blue vial upgrade really elevates the em81.10, making it the pro’s ‘pro tool,’” says Jenni Becker, president of Mukwonago, Wis.-based Empire Level. “It makes this level a must-have for any builder installing HVAC, masonry, decking, sidewalks, plumbing lines, conduit, flagstone patios -- essentially any job where pitch measurements are required to prevent water from pooling.”

Based on feedback from the field, Empire’s engineers also employed the use of three powerful neodymium rare-earth magnets to give the level the serious holding strength pros requested for job sites. In addition, new Frameview cover plates showcase the structural integrity of Empire’s extruded aluminum frame while allowing for optimal vial readability.


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