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Behr color forecast: think blue

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Paint manufacturer Behr has introduced a color trends forecast aimed at professional painters, contractors and remodelers. Blue has been pinpointed by Behr as the leading color family in 2013. Deep, rich jeweled blues such as sapphire, lapis and cobalt will be used in combination with the already available aqua, turquoise and coral families, according to the company.

Blue is contained within each of Behr's four color scheme projections, which pair the color with other shades or materials, such as wood and stone. 

"BehrPro strives to give professional contractors, painters and remodelers all the solutions they need to better their businesses, and the four distinct color palettes -- devised by our team of experts -- are versatile for today's home owners and property managers," said Colin Jaffe, senior VP operations for professional products and services at Behr Process Corp. "While gray will be a predominate color story for neutral walls, we encourage adding splashes of color on accent walls, ceilings and doors to draw attention to open areas and drive traffic to points of interest. Professionals who strengthen their color expertise are adding a beneficial component to their portfolio that will contribute to a better, stronger business foundation."    

The BehrPro service program offers free jobsite delivery by certified coating specialists who can provide onsite color advice and answer product questions. BehrPro also provides access to factory tinting for accurate and consistent color matching. The 2013 Behr color trends brochure and new colors are currently available at Home Depot stores nationwide.


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